Insight from Mckinsey – Personalizing the customer experience: Driving differentiation in retail

GBE reads from Bloomberg and Mckinsey. GBE believes the hit to retail may find the way out by online and personalisation approach. Shopping malls need to boost up the customer experience with strong mixture of cultural-element to XYZ Gen.

Credit:

https://www.mckinsey.com/industries/retail/our-insights/personalizing-the-customer-experience-driving-differentiation-in-retail?cid=soc-app

 

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